As the most vibrant stage for showcasing creativity and sharing stories, YouTube has become a meaningful resource for content creators to earn money. However, understanding how much the platform pays for views is vital for every content creator before making money on YouTube.
Wondering how much YouTube pays creators for 100K views? You have reached the right place. Join us in this comprehensive guide to know what are the possible factors involved in your YouTube earning. In addition, learn how much you could earn with 100k views on YouTube. So, let’s understand YouTube's earning potential with 100k views!
Factors affecting YouTube earnings for 100k views
For many creators, hitting 100k YouTube views is one of the major goals. Reaching such a milestone ensures that your content or channel is doing great to lead the big league on the platform.
Remember that 100k views on YouTube content can mean different earnings depending on your content type. Several factors affect your YouTube earnings. Here is what determines your YouTube earnings for 100k views:
1. Niche or content type
Your earning for 100k views directly depends on the niche or content type you share on your channel. Below are the estimated earning potentials on YouTube based on different niches: 
- Finance and Investing: The RPM for these niches is from $1.61 to $29.30. For 100K views, the estimated earnings are from $161 to $2,930.
- Business: For business niches, RPM is $18. The estimated earning is about $1,800 for 100K views.
- Health and Fitness: The RPM for such niches is calculated between $4 and $10. YouTubers can earn anywhere from $400 to $1,000 for 100K views.
- Real Estate: In the real estate industry, the RPM is from $4 to $84. So, the estimated earnings for 100K views can be calculated from $400 to $8,400.
- Tutorials: The calculated RPM for Tutorial videos is from $15 to $25, which can offer you anywhere between $1,500 and $2,500, for 100K views.
2. Geographical location
After niche or content type, geographical location is an important factor affecting your YouTube earnings. Advertisers on YouTube are willing to pay more to target viewers in developed countries, including the United States, the United Kingdom, Canada, and Australia compared to under-developed nations.
3. Audience demographics
Audience demographics, such as age, gender, and interests are also considerable factors. Advertisers pay more when they reach an audience aged between 25 and 34.
4. Ad formats and types
YouTube ads are of different types, including skippable, non-skippable, display, and bumper ads. Among these, non-skippable ads pay higher than other formats.
5. Are you eligible?
In the end, the factor that affects your earnings is to know whether you are eligible to earn on YouTube or not. Remember that YouTubers who meet the YouTube Partner Programs - YPP requirements are only eligible to start earning on YouTube. To become eligible ensure that you have at least 1000 YouTube subscribers and 4000 watch hours in the past 12 months.
How Much Does YouTube Pay for 100k Views?
YouTube pays creators based on two basic metrics - Revenue Per Mille (RPM) and Cost Per Mille (CPM):
- Revenue Per Mille (RPM): This is the revenue a creator earns per 1000 views after the platform cuts 45% of it. The RPM varies anywhere between $1 and $10, depending on the factors, including niche, location, and audience demographics.
- Cost Per Mille (CPM): This is the cost advertisers pay for 1000 ad impressions. For low-paying niches the estimated CPM rate ranges from $0.25 to $4. For high-paying niches, the CPM rate is anywhere between $7 and $15 or above.
Estimated earnings for 100k Views in 2024
Let’s imagine the average RPM is $2.50 and CPM is $5, the estimated earnings for mid-tier niches and diverse geographical locations are calculated as follows;
- RPM of $2.50
(100,000/1,000) × 2.5 = 250 USD
- CPM of $5
(100,000/1,000) × 5 = 500 USD
Other monetization options to boost earnings
Besides ad views, YouTubers can also start earning through different other methods. For example, YouTube content creators earn through channel memberships, super stickers or super chat, merchandise shelf, affiliate marketing, sponsored content, influencer marketing, and others.
For these earning methods, you do not need to meet the eligibility criteria proposed by YouTube. However, you need to have active subscribers who participate in your content, helping you get more views on YouTube. The more views you have, the more you can unlock the earning potential on YouTube.
Tips for maximizing YouTube earnings
Let’s explore the effective strategies to boost YouTube ad revenues - maximizing the earning potential:
1. Create quality and relevant content
Remember that your content quality and relevancy within your niche/industry showcase you as a professional channel. It encourages more users to visit and watch your content, boosting your YouTube ad revenue.
2. Be findable and memorable
Create a YouTube channel that can easily be found on the platform. Like, choose the user-friendly username, logo, and banner image. Also, create a memorable presence that will leave a lasting impression in your viewer's mind. The more viewers you have, the more you can enhance your earning potential.
3. Create evergreen content
Try to create and share evergreen content within your industry. Such type of content remains fresh for years. It helps content creators increase YouTube watch time, enabling them to complete the monetization threshold.
4. Consistent content production
When it comes to getting success or generating revenue on YouTube, consistency is the key. Keep uploading quality, engaging, and relevant content regularly. The more you stay active, the more you can find potential viewers, boosting your YouTube earnings.
5. Evaluate your performance
Evaluating your performance is crucial as it will help you identify the areas for improvement. Go to YouTube analytics and gather potential data. Create the next content marketing strategy accordingly and maximize the results.
The closing statement
With over 2.5 billion monthly active users, YouTube has become a thriving platform for creators to showcase their creativity and stories. Creators who meet the YouTube Partner program - YPP policy are eligible to start earning on YouTube.
The earnings of every individual creator are based on several factors, including content types/niches, geographical locations, audience demographics, ad formats, etc. YouTube pays you based on the ad views displayed on your content.
The individualized estimated earnings on 100k views are different based on RPM and CPM. Additionally, we have discussed the best practices that can help you increase your YouTube ad revenues. Implement these techniques and see the magic!